{"id":8459,"date":"2026-09-25T19:13:08","date_gmt":"2026-09-25T19:13:08","guid":{"rendered":"https:\/\/webinarninja.com\/blog\/?p=8459"},"modified":"2026-09-25T19:34:47","modified_gmt":"2026-09-25T19:34:47","slug":"best-webinar-software-with-crm-integration","status":"publish","type":"post","link":"https:\/\/webinarninja.com\/blog\/best-webinar-software-with-crm-integration\/","title":{"rendered":"10 Best Webinar Software With CRM Integration in 2026"},"content":{"rendered":"\n

A sales team can run a flawless webinar and still lose the lead. Fifty people register, thirty attend, several ask questions, and one clicks the offer, but the rep opening the CRM the next morning sees little more than a name and email address. The webinar worked. The follow-up workflow did not. That is why teams looking for the best webinar software with CRM integration<\/strong> need to look beyond whether a CRM logo appears on an integrations page.<\/p>\n\n\n\n

What matters is what happens to the webinar data afterward. Does the CRM know who registered but never attended? Can sales see who stayed until the end, answered a poll, watched the replay, or asked a buying question? And can those actions trigger the right follow-up without someone exporting a spreadsheet first?<\/p>\n\n\n\n

For this list, I focused on the practical differences: how deeply each platform integrates with CRM tools, which webinar activity can be moved into customer records, whether middleware is required, which features are locked behind higher plans, and what the complete setup costs. <\/p>\n\n\n\n

<\/span>What Is Webinar Software With CRM Integration?<\/strong><\/span><\/h2>\n\n\n\n
Webinar software with CRM integration connects webinar activity with customer relationship management systems such as HubSpot, Salesforce, Zoho CRM, or Dynamics 365. It can automatically pass registration, attendance, engagement, and follow-up information between the webinar platform and the sales and marketing systems already in use.<\/div>\n\n\n\n

The best webinar software that integrates with CRM tools<\/strong> does more than create a contact after someone registers. It helps teams understand what that person did during and after the webinar, so attendance, questions, poll responses, replay activity, and other useful behaviors can contribute to segmentation and follow-up. These are also webinar features<\/a> worth evaluating when CRM-driven follow-up is a priority. <\/p>\n\n\n\n

<\/span>10 Best Webinar Software With CRM Integration to Check<\/strong><\/span><\/h2>\n\n\n\n

Two webinar platforms can both advertise a HubSpot or Salesforce integration and still behave very differently once the event ends. One may simply create a contact when somebody registers, and another can update campaign status, record attendance, log questions or poll responses, and automatically trigger workflows.<\/p>\n\n\n\n

That difference becomes important when webinar activity is part of lead scoring or sales follow-up. Here is how the 10 platforms compare before we look at the integrations in detail.<\/p>\n\n\n\n

Tool<\/strong><\/td>Best For<\/strong><\/td>CRM Connectivity<\/strong><\/td>CRM Advantage<\/strong><\/td>Starting Price<\/strong><\/td><\/tr>
ProProfs WebinarNinja<\/strong><\/td>Generating leads, growing sales, and teaching better<\/td>HubSpot, Keap, Zapier, API<\/td>Connects webinar leads with wider sales and marketing workflows<\/td>$0.30\/attendee\/month<\/a> <\/td><\/tr>
ON24<\/strong><\/td>Enterprise revenue teams<\/td>Salesforce, HubSpot, Marketo, Eloqua & others<\/td>Rich first-party engagement data<\/td>Custom ($25K+\/yr)<\/td><\/tr>
Livestorm<\/strong><\/td>CRM-driven webinar marketing<\/td>HubSpot + enterprise CRM integrations<\/td>Detailed event-data syncing<\/td>~$99\/month<\/td><\/tr>
BigMarker<\/strong><\/td>Complex CRM and marketing stacks<\/td>Salesforce, HubSpot, Marketo, Pardot, Eloqua & others<\/td>Broad CRM and marketing automation connectivity<\/td>~$79\/month<\/td><\/tr>
Demio<\/strong><\/td>Marketing-led CRM workflows<\/td>HubSpot, Salesforce, Marketo & Pardot on Premium<\/td>Detailed registrant and attendance workflows<\/td>~$42-63\/month<\/td><\/tr>
Zoom Webinars<\/strong><\/td>Teams already using Zoom<\/td>Salesforce + wider integration options<\/td>Webinar activity within a familiar ecosystem<\/td>~$66-83\/month add-on + license<\/td><\/tr>
GoTo Webinar<\/strong><\/td>Established webinar programs<\/td>HubSpot, Zoho, Salesforce & others<\/td>Lead and attendee workflows<\/td>~$59\/user\/month<\/td><\/tr>
Zoho Webinar<\/strong><\/td>Zoho CRM users<\/td>Zoho CRM<\/td>Webinar management inside the Zoho ecosystem<\/td>~$8-9\/organizer\/month<\/td><\/tr>
ClickMeeting<\/strong><\/td>SMB sales workflows<\/td>Pipedrive, HubSpot, Keap, Zapier & API<\/td>Practical CRM connectivity without enterprise complexity<\/td>~$25-35\/month<\/td><\/tr>
Microsoft Teams Webinar<\/strong><\/td>Microsoft-centered organizations<\/td>Dynamics 365\/Customer Insights ecosystem<\/td>Fits existing Microsoft workflows<\/td>~$12.50\/user\/month (bundled)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
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  1. ProProfs WebinarNinja<\/strong><\/li>\n<\/ol>\n\n\n\n

    Best Webinar Software to Generate Leads, Grow Sales, and Teach Better <\/em><\/p>\n\n\n\n

    ProProfs WebinarNinja gives marketing and sales teams a direct HubSpot integration that adds registrants and attendees to the right lists without manual exports, plus Zapier integrations with Salesforce, Zoho CRM, and roughly 1,000 other apps for teams running a different stack. It supports live, hybrid, automated, and series webinars<\/a>, so a recurring product webinar and a one-off launch event can feed the same CRM pipeline without separate tooling.<\/p>\n\n\n\n

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