How to Create Product Demo Webinars | Demo Webinar Software Guide

How to Use a Webinar for Product Demos

Know Your Ideal Customer

Gather relevant information from attendees before the webinar with custom registration forms. Understand their roles, industry, and pain points to tailor your demo accordingly.

Showcase Your Product’s Value

The demo should showcase the product’s core features and relevant use cases. Incorporate customer success stories or testimonials to show how the product delivers value.

Engage With the Audience in Real Time

During the demo, actively engage with attendees. Use chat and Q&A sessions to answer questions live and build credibility. Polls and surveys can be used to gather feedback and insights on specific topics.

Follow Up With Attendees Post-Webinar

Send a follow-up email to all attendees thanking them for their participation. Provide a link to the webinar recording, along with additional resources such as guides, case studies, or trial offers. Include contact information for your sales team to encourage further engagement.

Why Use Webinars for Product Demonstrations

Webinars for product demonstrations boost brand awareness and engagement by reaching a global audience. They offer improved efficiency and better engagement. This format lets you personalize experiences, identify high-value leads, and streamline your sales strategy for maximum impact. Plus, with on-demand replays, these demos are always available, ensuring your message reaches the audience whenever it's most convenient for them.

Assist leads in making the purchase decision
Boost brand awareness
Enhance real-time engagement with attendees
Ensure better efficiency & consistent messaging

How to Keep Your Demo Attendees Engaged

Real-time engagement to keep your audience actively involved

Engaging your audience in real time is vital for a successful product demo webinar. Utilize polls to gather instant feedback and gauge attendee interests. Encourage interaction via chat by actively responding to questions, comments, and concerns. A dedicated Q&A session offers attendees a platform to have their queries addressed directly, building trust and credibility. Supplement your presentation with handouts and incentivize engagement with exclusive offers such as free trials or discounts.

Polls

Keep your audience engaged and gather instant feedback by integrating polls into your webinar.
Chat

Let attendees chat in real time. Analyze and dig deeper into what your audience wants.
Q&A

Boost participant interest and address specific concerns by dedicating a segment to Q&A.
Handouts & Offers

Keep your audience hooked with exclusive handouts and irresistible offers.

Polls

Keep your audience engaged and gather instant feedback by integrating polls into your webinar.

Chat

Let attendees chat in real time. Analyze and dig deeper into what your audience wants.

Q&A

Boost participant interest and address specific concerns by dedicating a segment to Q&A.

Handouts & Offers

Keep your audience hooked with exclusive handouts and irresistible offers.

Best Practices for Effective Product Demo Webinars

Get over boring product demos & deliver personalized experiences that drive conversions.

Customize your demo to reflect your audience's specific needs and interests.
Use live demonstrations instead of just slides to show your product in action.
Anticipate and prepare for potential questions or objections that might arise.
Employ crisp, clear visuals and avoid cluttered or overly complex graphics.
Rehearse the demo multiple times to ensure a smooth and polished delivery.
End with a strong call-to-action, offering free trials or personalized consultations.

Best Practices for Effective Product Demo Webinars

How to Measure Product Demo Webinar ROI

Delightful webinar analytics to improve sales strategy

Webinar analytics provide valuable insights into your product demo’s impact. Track engagement metrics like sign-ups, attendance, replay views, and offer clicks to identify high-value leads. Use this data to refine your demo strategy, tailor follow-ups, and create personalized experiences that resonate with your participants.

Track metrics like sign-ups, attendance & replays
Analyze poll responses, chat interactions & offer clicks
Use insights to tailor future demos & improve conversions
Create follow-up strategies based on individual attendees

Top Features You Need to Host Effective Product Demos

Supports All Devices

Attend webinars on any browser, computer, phone, or tablet.

Out-of-Box Experience

No download, installation, or technical expertise needed.

GDPR Compliant

Our software complies with international privacy laws and regulations.

Share Webinars

Promote your webinars on social media & other channels.

Add to Calendar

Boost attendance with one-click calendar integration.

Thank You Page Redirect

Send registrants to your website or a URL of your choice, immediately after signup.

View All Features

Join Our Thriving Community

Delightful solution to earn more through high-value content

Optimizing for the customer journey is crucial and WebinarNinja knows it. We love that they offer a gated landing page option to charge for events, which is an excellent option for hosting online conferences or other high-value content alongside regular webinar programing.

Sarah Chambers

Customer Support Consultant, Hubspot
Unmatched engagement tools that transform my instruction sessions

WebinarNinja is the best tool for high-quality training or coaching. You can really increase engagement, which helps people solidify their experience. This is one of the the big reasons I like it for instruction, whether you are coaching, teaching or onboarding a new employee.

Neil Patel

Co-Founder NeilPatel.com
The perfect webinar solution that does it all

We tried almost every webinar platform. Every single one we tried we had to dump. Then we tried WebinarNinja and it was absolutely brilliant. WebinarNinja is our go-to platform.

Michael Port

New York Times Best Selling Author
Swift webinar creation with a marketing boost

Our platform of choice is WebinarNinja. It's easy to use and comes loaded with a ton of marketing materials, like sign-up and thank you pages, out of the box. You can set up a webinar in less than it takes to find a new binge-worthy series on Netflix.

Lauren Cochran

Podia
Effortless & dependable

I'm a big fan of WebinarNinja. Simple to use platform, very reliable.

Martin Bamford

Professional Photographer
Best webinar tool to attract & engage

I know it's subjective, but I think WebinarNinja has one of the best-looking designs for everything from the dashboard to the webinar registration and thank you pages to your attendees experience.

Ross Winn

Podcast Insights
Must-have webinar tool for marketers

WebinarNinja is the best webinar software for marketers who want to use a solid webinar platform that is loaded with modern features.

David Hartshorne

Blogging Wizard
Stellar support that goes beyond expectations

WebinarNinja's support is incredibly helpful and super responsive. I've never had someone reach out and answer my questions that fast!

Crystal Pecora

Homeless Training

How to Use Webinars for Product Demos

30,000+ businesses & 3 million+ webinars delivered 10 million+ leads captured

Real-Life Customer Success Stories

What Is a Product Demo Webinar?

How to Use a Webinar for Product Demos

Why Use Webinars for Product Demonstrations

Product Demos Webinar Features Sales Teams Love

Ready to Be a Webinar Ninja?

How to Keep Your Demo Attendees Engaged

Best Practices for Effective Product Demo Webinars

How to Measure Product Demo Webinar ROI

Top Features You Need to Host Effective Product Demos

Join Our Thriving Community

Sarah Chambers

Neil Patel

Michael Port

Lauren Cochran

Martin Bamford

Ross Winn

David Hartshorne

Crystal Pecora

ProProfs is a Recognized Leader in User Experience Management

Ready to Be a Webinar Ninja?