“If you’re a good marketing person, you have to be a little crazy.” — James Metcalf, Former Chairman, Cornerstone Building Brands Inc. In the crazy world of marketing, establishing two-way communication with customers can always yield better outcomes. Enters webinar marketing. Now, you can use webinars to promote your products, services, and businesses like crazy...

Live or automated, your our webinar presentation slides are the heart of your webinars. It’s the roadmap for your whole presentation. It keeps you grounded, on track, and moving steadily towards the goal (that’d be sales conversions). So, let’s nail it. Based on my experience with WebinarNinja, let’s explore the structure, key elements, and flow...

Imagine this: You’ve spent weeks crafting the perfect webinar: killer topic, amazing slides, A-list speaker. You hit “publish” on the registration page… and crickets. Sound familiar? Many webinar creators face the same frustration: low sign-ups despite an excellent presentation. But the good news is, there’s a way to turn things around. You can create a...

I often receive queries about how to choose the right webinar topics. The key lies in identifying topics that not only capture your audience’s interest but also leave them enriched and informed.  With my experience in hosting numerous successful webinars, I understand the importance of selecting topics that not only engage attendees but also provide...

After running my fair share of webinars in the past—from product demos to industry deep dives—one metric that consistently keeps me on my toes is the webinar attendance rate.  It’s the number that tells you if all your promotional efforts are translating into actual attendees. The truth is that even the most captivating webinar topic...