Omar Zenhom

On webinars, visuals matter as much as words. Those of us who aren’t graphic designers need easy ways to communicate visually.  Fortunately, Canva is changing the game — again. When Canva debuted, it replaced Photoshop (no offense, Photoshop) as the go-to tool for creating images, with almost no learning curve. Now, Canva is boxing out...

Simulated? Let’s just call it what it is: fake. Lies are bad marketing, even if it takes a while to catch up to you. This is especially true for small businesses whose brand growth depends on trust. That’s not to say recorded webinars are inherently bad or dishonest—understanding simulated vs. automated webinars can make a...

As someone who has hosted countless online events, I can confidently say that Zoom webinars have become an indispensable tool for virtual presentations and training sessions.  The user-friendly interface and robust features of Zoom’s webinar platform make it a top choice for many businesses and individuals.  That said, it’s not the only platform worth considering....

Webinars are like any other marketing tool. They work best when the goal is to trigger the right action at the right time.  Do you want people to… Whatever the goal, use the right type of webinar for that goal.  Live or automated? Solo or co-hosted? Paid or free? Think of this guide as your...

Ever noticed how timing can make or break just about anything? Whether it’s comedy, cooking, or… webinars! Yes, diving into the digital world of webinars, we’ve discovered a golden nugget – the “best time for a webinar,” which is not just a detail; it’s the backbone of your event’s success. Stick with us as we...

“Optimize for mobile” is the biggest can’t-miss memo in digital marketing. If it doesn’t work on a phone, it doesn’t work (look no further than Google’s “mobile first” indexing). But should you expect registrants to attend your webinars on mobile? Is there any advantage to your hosting a webinar on mobile?  The answer to both...